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Gyms & Fitness Studios

Coaches coach. The admin runs itself.

Trial enquiries answered and booked on WhatsApp in seconds, members who are drifting away spotted weeks earlier, and every follow-up drafted in the coach’s own voice, waiting for their tap.

What you can try on this page

  1. 01Studio 2nd Brain
  2. 02Trial booking bot
  3. 03Churn radar
  4. 04Coach follow-ups
< 1 minreply to trial enquiries, day or night
47at-risk members flagged this month
8coach follow-ups drafted today
5studios on one brain

What eats the week

Members don’t quit. They drift.

Most cancellations start six weeks earlier, with fewer visits nobody noticed. Meanwhile trial enquiries sit in Instagram DMs while coaches are on the floor.

  1. 01

    Trial enquiries wait hours

    Leads come in on Instagram, WhatsApp and the website while everyone is coaching. By the evening reply, they have booked somewhere else.

    about 1 in 3 trials lost to slow replies
  2. 02

    Nobody sees the drift

    A member going from 4 visits a week to 1 looks fine on the billing report until the cancellation email arrives.

    S$11k monthly revenue at risk
  3. 03

    Follow-ups depend on memory

    Coaches mean to message the member who missed a week. Between classes, it rarely happens.

    0 follow-ups on most missed weeks
  4. 04

    Full classes push people out

    The 7pm class is always full. Members on the waitlist quietly stop trying.

    up to 9 on one waitlist
  5. 05

    Policies live in one head

    Freezes, pack extensions and injury rules get answered differently by every coach and front-desk shift.

    inconsistent answers, refund disputes
  6. 06

    Five studios, five spreadsheets

    The owner pieces together fill, conversion and churn from different tools every Sunday night.

    4–6 hours a week

What we build

One brain for every studio.

Bookings, visits, chats and coach notes flow into one place. Agents watch it and draft the next step.

Comes in from

WhatsApp enquiriesmembers and leads
Instagram & adstrial offers
Class bookingsbooking system
Check-insdoor / app visits
Coach notessession logs
Zalfion OS your server
01Trial booking botAnswers, qualifies and books the trial class in the member’s language.
02Churn radarSpots falling visit patterns and finds the likely reason.
03Coach follow-up draftsWritten in each coach’s voice, sent only after approval.
04Studio 2nd BrainPolicies, programming and member history, answerable on WhatsApp.

Goes out as

Trials bookedwith reminders
Follow-ups sentafter coach approval
Owner dashboard5 studios, one view
Morning brief7am on WhatsApp
Member recordsalways up to date

Studio platform

Five studios, one screen.

Switch screens in the sidebar: trial pipeline, churn radar, coach drafts, class fill and the knowledge base.

monsoon athletic · studio 2nd brain
Search members, classes, coaches…

Good morning, Melissa

Thu 24 Sep · 5 studios · updated 06:00

Members1,842+36 this month
Trials this week64booked by the bot
At risk47S$11,240monthly revenue
Monthly revenueS$186,400+3.1%
Tampines trial conversion is 18% against 41% at Tanjong Pagar. 9 of 14 trials there never got a same-day follow-up. 8 drafts are ready for coaches.
Revenue vs target · S$k per week
Memberships 44kPT 10.6kTarget (total) 52k
29 Jun – 14 Sep
Trial → member conversion by studio
TanjongNovenaTampinesHollandJurong
StudioMembersClass fillChurn / moNet newRevenue at risk
Tanjong Pagar48686%1.4%+14S$3,620
Novena40281%1.1%+9S$2,610
Tampines39169%1.6%+2S$2,140
Holland Village31877%0.9%+7S$1,720
Jurong East24572%1.2%+4S$1,150

WhatsApp bot

Booked before they close the app.

Trial enquiries, win-backs, coach questions and the owner’s brief, all on WhatsApp.

9:41
MAMonsoon AthleticTanjong Pagar · business account
Today

You are Prospect · from an Instagram ad, 10:58pm. Tap below to start, then send each message yourself.

What the system did

Nothing yet. Send a message on the phone and the actions show up here as they happen.

Workflow automations

The follow-ups nobody has time for.

Press execute on any workflow to watch it run node by node.

Every ad lead gets a WhatsApp reply inside a minute, is qualified in plain conversation, and is booked into the right beginner class. Injuries go to a coach first.

14 h → 41 sec first reply51 of 64 trials booked by the bot
Instagram lead → trial class booked
Meta lead formStrength for beginners ad
lead #3318
Dedupe in CRMmobile + email
new lead
Qualify on WhatsAppgoal, level, branch
beginner · TP
Injury mentioned?back, knee, pregnancy
Coach OKs the classHafiz · from WhatsApp approval
approved
Pick beginner classno injury flags
Book + PayNow S$25credited if they join
paid 23:14
Confirm + reminders24h and 2h before
booked
Coach briefgoal, nerves, back note
sent
Executions0/8 nodes
  1. Press Execute workflow to run it with sample data. Click any node to see what it does.

Hermes AI agents

A front desk that never sleeps.

Each agent has a job, tools and limits. Anything about price, health or refunds waits for a person.

hermes · monsoon athletic · agents
Front DeskAlways on · WhatsApp + Instagram

Replies to every trial enquiry within a minute, day or night, qualifies it in plain conversation and books the right beginner class..

Press Run this agent to watch one of its runs. It will stop and ask you before anything goes out.

Does on its own
  • · Reply to new leads and answer price questions
  • · Book beginner trial classes with space
  • · Take the S$25 trial payment by PayNow
  • · Send reminders and "what to bring"
Asks you first
  • · Booking anyone who mentions an injury or pregnancy
  • · Any discount outside the price sheet
  • · Corporate or group enquiries

AI 2nd Brain

Ask about any member, any studio.

The owner and coaches ask in plain English and get answers with sources.

Zalfion OS · Second Brain
New question

Ask Monsoon Athletic anything.

Type a question in the box below, or try one of these. The answers come from this sample company’s files, chats and meeting notes.

All knowledge Approval on

Before / after

What changes, in numbers.

MetricTodayWith the system
First reply to a trial enquiry3–6 hoursUnder 1 minute
Trial → member conversionsame-day follow-up on every trial18–41% by studio35%+ everywhere
At-risk members spottedAt cancellation4–6 weeks earlier
Coach admin per week3–4 hours30 minutes of approvals
Owner reportingSunday night spreadsheets7am WhatsApp brief

Illustrative estimates based on comparable builds. Your numbers depend on volumes and the workflows we automate first.

Rollout

How we would roll this out.

We start with one department and the workflow that costs you the most, prove it works, then expand. Nothing goes live without your sign-off.

  1. Week 1–201

    Map & connect

    Booking system, check-ins and WhatsApp connected. Policies and price sheets loaded into the brain.

  2. Week 3–402

    Trial bot live

    Enquiries answered and booked 24/7 at one studio, then all five.

  3. Week 5–603

    Churn radar & drafts

    Coaches start approving follow-ups from their phones.

  4. Ongoing04

    Run & expand

    Class planning, PT packages and referral flows once the first two pay for themselves.

FAQ

Questions owners ask us.

Does it replace our booking software?+

No. It connects to the booking and check-in system you already use and works on top of it.

Will members know they are talking to a bot?+

Yes, the bot says so. Anything about health, injuries, refunds or price exceptions is handed to a person.

Do coaches need to learn a new app?+

No. Drafts arrive on WhatsApp. They tap approve, edit or skip.

What about member privacy?+

Coach notes follow your own PDPA policy on what may be recorded. Data stays on a server set up for you.

We only have one studio. Is it worth it?+

The trial bot and follow-up drafts usually pay for themselves first. The multi-studio views can come later.

Next step

See your business in one of these. Then we build it.

Book a 30-minute call. We map one workflow that costs you the most time, show you what it looks like automated, and tell you honestly if it is worth doing.